
Author
Sebastian Küstermann
CCO
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Artificial Intelligence (AI) has the potential to revolutionize our working world. In the realms of CRM and IT support, AI offers numerous benefits, easing the daily workload by aiding in the development of new strategies, security concepts, codes, and more.
By combining AI, CRM, and human creativity, IT professionals can significantly reduce their workload and focus on more complex issues. At the same time, end-users benefit from quicker solutions.
The presented prompts showcase the impressive potential of AI tools like ChatGPT, enabling the IT support to be more efficient and audience-oriented.
Artificial Intelligence, especially ChatGPT, is currently making waves. The rapid pace of digitization comes with an expectation for immediate and precise solutions in the professional landscape.
AI is injecting new energy into various industries, and the fields of CRM & IT are reaping the benefits of this revolutionary technology.
In this article, we take a closer look at the possibilities and added value of ChatGPT in IT support, with a focus on integration into CRM. We provide practical examples, prompts, and advice for immediate implementation.
If you're looking to get started with the fundamentals of AI in CRM, we recommend our article CRMs in the AI Era. There, you'll gain a solid overview and learn how to create high-quality prompts on your own.
The implementation of CRM software like HubSpot significantly enhances the efficiency of sales and marketing, benefitting both small and large enterprises. CRM tools save valuable resources, facilitate team collaboration, and optimize customer engagement.
However, the correct implementation of such a system poses a challenge for many companies. Nevertheless, it is a crucial prerequisite for successful utilization.
We will illustrate how ChatGPT can support in this process using an example of email automation.
The following prompts and their respective outputs are the results of our tests with ChatGPT. Similar results are likely to be achieved if you copy and test the prompts yourself. However, this is not guaranteed. Additionally, the results will never be entirely identical. The same applies to the use in alternative language models.
"I'm working with the CRM HubSpot and want to create an automation that nurtures leads with a customized follow-up email. This should only happen for leads who fill out a specific form on our website.
Act as an IT expert and provide me with an easy-to-follow, step-by-step guide on how to set up this automation in HubSpot."
Curious about the result?
Correctly capturing and analyzing error logs is one of the crucial measures for the smooth operation of systems and applications.
A well-structured approach to error log analysis not only reduces downtime but also provides valuable insights into recurring issues.
The next prompt addresses this and provides a valuable step-by-step guide, tools, and effective strategies to master this important task optimally
"As the IT manager of a mid-sized company, I am responsible for the smooth operation of our CRM system.
However, in recent weeks, error messages have increased. It is crucial to analyze these errors more closely to identify causes and avoid future issues.
Act as an expert in data analysis in the IT field and help me systematically analyze the collected error logs, recognize patterns, and develop specific solution approaches.
The goal is not only error resolution but also optimizing the entire CRM and improving the customer experience. What tools and procedures can I use to identify the causes of errors and ensure they do not recur in the future?
Create a 7-step guide covering the basics of error log analysis, recommended tools, best practices, and tips to avoid recurring problems."
Curious about the result?
The systematic management of existing IT inventory is often an underestimated task. A well-organized overview of devices, software, and licenses not only saves costs but also increases efficiency and reduces security risks.
We deliberately formulated our prompts to have the most authentic practical relevance and provide added value for daily work.
Simply replace the exemplary company information with your own, and you'll receive customized answers tailored to your needs.
If you need more detailed results at any point, use the short follow-up prompt: "Explain point (XYZ) in more detail."
The following ChatGPT prompt provides best practices for inventory management and offers practical tips and tricks to ensure that no asset is overlooked. Additionally, useful tools and security measures are recommended, and a reporting template is generated.
"I am the IT manager of a mid-sized company and responsible for the entire IT inventory, which includes hundreds of computers, servers, network components, licenses for various software applications, and other technical accessories.
Currently, all inventories are painstakingly managed in Excel spreadsheets, so I am looking for a more efficient and error-free method. This new method should facilitate both the physical tracking of hardware and the allocation and management of software licenses.
Act as an expert in IT inventory management and consider the following points:
Automation: Provide 5 suggestions for automating the inventory process, such as barcode scanning or the use of RFID tags.
Software licenses: Name 3 tools for monitoring and managing software licenses, including automatic notifications for upcoming renewals and expiring licenses.
Remote employees: How can I account for devices and software used outside the company?
Security: Provide 3 recommendations on how lost or stolen devices can be quickly identified, locked, or replaced.
Integration: How can I integrate inventory management into our existing tools, e.g., HubSpot?
Reporting: Create a sample report on the current status of the inventory, expenses, and future procurement needs.
Also, answer the following two questions:
What best practices and tools can you recommend to optimize IT inventory management and efficiently address the challenges mentioned above?
What other considerations should I take into account when establishing such a system?"
Curious about the result?
"In the age of digitization, IT expenses often represent a significant portion of a company's budget. From hardware to software, support, and training, there are numerous cost factors.
However, since these expenses are crucial for service delivery, simply cutting them without a thoughtful approach is not a solution. How can companies efficiently save costs in the IT domain without compromising performance or security?
The next prompt provides insights into this challenge and generates a practical to-do list simultaneously.
"As the CFO of a growing company, I am looking for ways to optimize our operational costs. The IT department is one of our major cost centers and is therefore a particular focus.
Act as an expert in IT cost management. What proven methods and strategies can we apply to effectively reduce costs in this area without compromising performance? And what typical mistakes must be absolutely avoided?
Create a clear table with the 5 most important factors for cost savings in the IT department. Include a brief description of implementation, forecasts for potential savings, mention of common mistakes, and how they can be avoided. Also, create a column for checking off completed measures."
Curious about the result?
Since the implementation of the GDPR, data protection and IT security should be among the top priorities for any company. Unfortunately, the reality often looks different.
The security of IT systems and the protection of sensitive data are more essential than ever in the face of increasing cyber threats. Every company, regardless of size or industry, should address the risks and challenges of the digital world.
This includes, among other things, a comprehensive IT security strategy that effectively addresses both current and potential threats. Prompt #5 assists in the creation of such a strategy and identifies the major threats to your industry, as well as possible preventive measures.
"I am the CEO of a large online store for electronic products. As a digitized company, it is essential for us to have a robust IT security strategy to protect business data, employee information, and customer data from external threats.
My company has approximately 70 employees, multiple physical warehouses, and an online store. While our primary focus is on the German market, we also have customers distributed throughout Europe.
Act as an expert in IT security and develop a comprehensive IT security strategy for my company. Consider the following requirements:
Analysis of the Current Security Status: Describe the process for identifying and evaluating potential security threats and the current security status.
Possible Risks: Identify the 3 major internal and external threats to my company and my industry.
Preventive Measures: List 5 recommended preventive security measures that should be implemented to defend against cyber attacks.
Reactive Measures: Explain the steps that should be taken in the event of a security breach.
Employee Training: Provide recommendations and tips on how often security training for employees should be conducted and how it can be structured.
Technology and Tools: Mention 5 modern security tools and technologies that should be integrated into the strategy.
Review and Update: How often should the security strategy be reviewed and updated to keep it up to date?"
Curious about the result?
In the dynamic and rapidly advancing IT world, efficiency plays a crucial role. Coding is at the heart of modern software development but has become more complex due to numerous programming languages.
Our next prompt assists developers by providing a practical CRM function written in the Python programming language. However, this is merely an example and can be exchanged for any desired programming language, along with the required function.
"I am a developer responsible for integrating new features into an existing CRM system. The CRM is written in the Python programming language and connects to various databases and third-party APIs.
My new project involves creating a function that automatically imports customer contacts from an Excel file into the CRM. This task includes recognizing and marking duplicates, identifying faulty entries, and providing feedback on the import process.
Act as a programmer and CRM expert. Generate suitable code for the above task, considering:
Importing necessary libraries and frameworks.
Reading the Excel file and transforming it into a format suitable for the CRM.
A verification routine for detecting and marking duplicates as well as faulty entries.
An import routine that inserts the data into the CRM.
A user interface that provides the user with real-time feedback on the status of the import."
Curious about the result?
A detailed and well-structured documentation is the invisible backbone of every efficient IT support team. It not only aids in solving recurring issues but also ensures that new team members are onboarded quickly and effectively.
Our latest prompt assists in the creation of a robust IT support documentation. Additionally, it explains how to optimize daily workflows and enhance the satisfaction of all involved parties.
"I have been with a large financial company for a few days now. As an IT support staff member, I am responsible for ensuring the smooth operation of our CRM system, used by the sales and marketing teams.
Alongside my team, I serve as a point of contact for a variety of technical inquiries and issues. To make the support process more efficient and traceable, I have been tasked with creating comprehensive documentation for IT support.
The documentation serves not only as a knowledge base for current employees but is also intended to facilitate onboarding for new team members and ensure consistent problem resolution in the future. Additionally, it is crucial that regular updates and expansions can be made seamlessly.
Act as an expert in IT support and documentation management. Develop a structure and a guide for the following points:
Introduction and Overview: Create a brief overview of the goals and structure of the documentation.
Frequently Asked Questions (FAQ): Compile a list of the 3 most common CRM problems and their solutions.
Standard Processes: Create an exemplary step-by-step guide for common support tasks and inquiries.
Special Cases: Create a template for handling less frequent but more complex issues.
Tools and Software: Create a table of tools used in support, including links and the date of the last update.
Communication with End Users: Provide 5 tips for effective and friendly communication with CRM users.
Updating and Expansion: Develop a process for regularly reviewing and updating the documentation, as well as integrating feedback from the support team.
Additionally, answer the following questions:
What tools and techniques can we use to make the documentation user-friendly, easily accessible, and simple to update?
What best practices should be considered when creating and maintaining the documentation?"
Curious about the result?
The integration of AI in CRM opens new doors for efficiency improvement and issue resolution in the IT support domain.
The ChatGPT prompts presented in this article provide valuable assistance and immediate added value to daily work. Furthermore, they promote and facilitate consistent and high-quality user support.
In the future, advanced technologies will set the new standard for both the IT industry and the entire working world. Those who wish to keep pace with this rapid development should already engage with the topic today.
About the author
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