Among other things, the smart tools are able to automatically record, evaluate, qualify and divide new leads into individual target groups. This process is also known as lead nurturing. The evaluated leads can then be automatically filled with suitable content and further qualified up to the desired closing goal. The basis for this is high-quality content with real added value for the respective target group.
Katharina Krug
CEO & Founder
Katharina is largely responsible for the fact that kkvision can write so many success stories with its customers. Because without Katharina as Founder and Managing Director, kkvision would not exist at all. After studying Media Informatics, she started out as an entrepreneur in the field of CRM and Marketing Automation.
Katharina not only keeps an eye on the big picture, but also on each individual project and the needs of each customer and employee. As a supervisor, she supports new project managers with her experience and provides important creative food-for-thought when problems arise.
Outside of work, Katharina appreciates good food and creativity. She has already recreated one Picasso piece or the other, with Lego. She also always looks forward to loud engine noise and squeaking rubber when Formula 1 does its laps on race weekends.